Your Guilty Pleasure
BackWhen seeking out an adult shop, potential customers often look for reliability, a clear product range, and a degree of certainty about the business they plan to visit. In the case of Your Guilty Pleasure, located at 15A Bergen Way in Hull, the available information presents a deeply confusing and contradictory picture that warrants significant caution for anyone considering a visit. While listed as an operational business, a closer look at the details reveals several substantial issues that cast doubt on its status as a functioning, customer-facing retail store.
Operational Status: A Confusing Picture
The primary point of confusion stems from the conflicting data regarding whether Your Guilty Pleasure is even open for business. While official online listings may mark the establishment as 'OPERATIONAL', this is directly contradicted by the sole customer review available. This review, though several years old, makes the definitive statement that the business is closed and that the provided phone number is incorrect. This is not a minor complaint about service or product quality; it is a fundamental challenge to the business's very existence. For a potential customer, this is the most critical piece of information. The effort to travel to a location, particularly one situated in an industrial area, only to find it shuttered is a significant deterrent. Further investigation confirms that the address, 15A Bergen Way, is currently occupied by a different company entirely, Spaceguard Ltd, a manufacturer of workbenches and conveyor systems. This strongly suggests that Your Guilty Pleasure no longer operates from this location, if it ever did as a physical storefront.
A Look at the Company's History
Public records from the UK's Companies House show that 'YOUR GUILTY PLEASURE LTD' was incorporated in November 2012. However, the company was officially dissolved years ago. This legal status confirms the user review's assertion that the business is defunct. The persistence of an 'OPERATIONAL' status on some mapping services appears to be a data error, a digital ghost of a former enterprise. This highlights a critical flaw in relying solely on automated business listings; they can often lag behind real-world changes, leading to wasted journeys and frustration for consumers looking for reliable options for purchasing sex toys and other adult products.
Business Hours and Location: Unconventional for Retail
Even if one were to disregard the evidence of its closure, other details about Your Guilty Pleasure raise questions about its nature as a traditional sex shop. The listed opening hours are from 9:00 AM to 5:00 PM, Monday to Friday, with the establishment being closed on weekends. These hours are highly atypical for a retail business catering to the public, especially in the adult entertainment sector. Most physical adult stores operate with evening and weekend hours to accommodate customers' work schedules. The 9-to-5, weekday-only schedule is far more indicative of a business office, a warehouse, or a distribution centre for an online sex shop, rather than a walk-in retail environment.
The location itself, 15A Bergen Way on the Sutton Fields Industrial Estate, further supports this theory. Industrial estates are not prime locations for retail. They lack the footfall, accessibility, and welcoming atmosphere that a customer-facing business, particularly one in a sensitive market like adult products, typically requires. A customer seeking to purchase lingerie or browse a selection of vibrators and dildos would likely expect a more discreet and accessible high-street or commercial-area location. The industrial setting, combined with the office-like hours, strongly suggests that if Your Guilty Pleasure was operational, it was likely not as a traditional brick-and-mortar store for the general public.
The Digital Footprint and Customer Feedback: A Notable Absence
In the modern retail landscape, a business's online presence is paramount. A functioning website, active social media channels, and a body of customer reviews are standard. Your Guilty Pleasure has a near-total absence of any digital footprint. There is no official website to browse products, check stock, or confirm opening times. This lack of an online presence is a major disadvantage. Competitors, from large chains to independent boutiques, use their websites to showcase their range of bondage gear, adult novelties, and provide information about services like discreet delivery. Without a website, a potential customer has no way to verify the business's legitimacy or what it might offer, making it a poor Ann Summers alternative.
The only piece of customer-generated content is the aforementioned one-star review claiming the business is defunct. While a single review should sometimes be taken with a grain of salt, in this case, its claims are substantiated by other evidence, such as the company's dissolved status and the presence of another business at the address. The complete lack of any positive or even neutral reviews over the many years the listing has existed is also telling. It indicates that either the business had an extremely short operational life or it never operated in a capacity that would generate customer feedback.
for Potential Customers
Based on all available evidence, it is clear that Your Guilty Pleasure is not a viable option for customers in Hull. The business is legally dissolved, the address is occupied by another company, and the only customer feedback corroborates its closure. The listed details, such as the unconventional hours and industrial location, suggest it may never have been a traditional retail adult shop in the first place.
- Status: The business is confirmed as dissolved and not operational, despite what some online maps may indicate.
- Location: The address 15A Bergen Way now belongs to an industrial equipment manufacturer. Travelling to this location would be a wasted journey.
- Information: The provided phone number is reported as incorrect, and there is no website or other means of contact.
- Alternatives: Those seeking adult products in Hull should look for established and verifiable retailers with a clear physical and digital presence, such as Simply Pleasure, which has a known high-street location in the city.
Your Guilty Pleasure should be considered a defunct entity. The lingering online listing is a relic, and any potential customers should disregard it entirely and seek out reputable, confirmed, and operational retailers for their needs.